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Consumer confidence in housing market

10 February 2012

The 14th quarterly Property Tracker survey from the Building Societies Association shows that consumer confidence in the housing market remains remarkably stable, despite the general outlook for the economy.

Consumer sentiment is a key indicator of future activity in the property market and provides an early snapshot of potential activity in 2012.

A cross section of 2,069 adults across England, Wales and Scotland were asked for their views and intentions about home purchase in early December by YouGov plc.

44% of respondents felt that now was a good time to buy compared to 25% who did not. This is a slight improvement on March 2011 when 41% were positive about buying in the current market and 29% were negative.

Overall, 12% (about one in eight) of respondents intend to buy next year which shows consumers views on the housing market remain remarkably solid.